Welcome To The Blog!
From helpful tools to marketing adventures, I’m sharing it all here in the blog!
Why Your Social Media Responses Matter More Than You Think
If you jump to delete any negative comment on your social media, you might want to think again. This blog explains the opportunity that lives in your comment section and how you can take advantage of it to grow your business.
Why Forcing Yourself Into Platforms You Hate Is Slowing Your Growth
Your social strategy should not feel like a “keeping up with the Jones” situation. One of the biggest myths in modern marketing is that visibility requires omnipresence - forcing yourself to be on every platform, every day, multiple times a day... It doesn’t. A single platform used well will outperform five platforms used reluctantly.
Your “Marketing Problem” Isn’t Really a Marketing Problem…
All too often, what businesses blame on a “marketing problem” is not actually a marketing problem at all… In this blog, we dive into what the true, underlying “problem” is and how you can address it in your business.
A New Year Reset: Get Clear on Who You Are (Before AI Decides for You)
Authenticity has always been a key factor in the success of a business… but with the rise of AI, it is more important than ever to get clear on exactly who you are and what your business stands for.
This blog contains a simple 5 step checklist* to help you address the tough questions and determine the truth behind the question - “who are you, really?”
*Includes a free downloadable worksheet
The Rise of Human-Led Marketing: Why AI Alone Is Failing Founders
AI and automation are powerful tools, but as we evolve in this digital era, many businesses are discovering a hard truth:
AI alone doesn’t build brands, relationships, or durable growth. Humans do.
In this blog, I discuss the powerful shifts taking place among businesses that are finding success with AI in their marketing strategies - and why the key to that success is maintaining human control.
What Managing Hundreds of Launches has Taught Me About Human Psychology…
After managing hundreds of digital launches for businesses ranging from start-ups to multi-8-and-9 figures per year, this pattern in human psychology ALWAYS makes an appearance. Don’t be caught off-guard! A few simple preparations can make this human quirk work in your favor…
Turning Content Into Clients With Post Engagement Ads
If you’re just starting out with Facebook ads and want an easy-to-implement, low-cost way to grow your audience, “prime” your ad account, AND promote your offers… THIS IS IT! Discover the power of Post Engagement campaigns and how they can help you achieve your business goals.
Don’t Launch Your Funnel Without These 5 Things…
Don’t launch your next funnel without reviewing this 5 step checklist!
Overcoming Overwhelm: 10 Steps to Take Back Your Power
Overwhelm can quickly seem to take over every aspect of our lives if we don’t stand up and reclaim our power. Here are 10 tips to overcome overwhelm and take back your peace of mind (and productivity)!
The 1 Simple Copy Shift That Will Transform Your Results
What makes some copy so successful while others fall flat? It might not be what you think… Learn more inside!
Introduction To Facebook Ads Targeting
What is Facebook Ad Targeting and why is it so important? Find out inside!